Fred Marino

How to Get Your First 100 Customers (Without a Marketing Degree)

Fred Marino

Published on: 16/10/2025

🚀 How to Get Your First 100 Customers (Without a Marketing Degree) (Because “posting and praying” is not a strategy.) Let’s be honest — getting your first 100 customers feels like trying to start a campfire in a hurricane. You’re out here with a spark, some kindling, and a whole lot of enthusiasm… but nothing’s catching. Meanwhile, every “marketing expert” on the internet is shouting, “Just run Facebook ads!” or “Build your funnel!” Cool. But what if you don’t have a funnel, a following, or a clue what a “CTR” even is? Here’s the good news: you don’t need a marketing degree. You just need a little hustle, some smart strategy, and the confidence to actually tell people what you do. Let’s break it down.

🚀 Growth, Momentum & Scaling

🧠 Proof of Concept: The Entrepreneur’s Cheat Code for Avoiding Expensive Mistakes

Fred Marino

Published on: 15/10/2025

🧠 Proof of Concept: The Entrepreneur’s Cheat Code for Avoiding Expensive Mistakes (Because winging it is not a business strategy.) Let’s play a game. Imagine you wake up one morning, fueled by caffeine and delusion, and say: “I’m starting a business. Everyone’s gonna love it.” Three months later, you’ve built a website, ordered 500 custom boxes, printed T-shirts, and paid a designer $600 for a logo that looks like an alien emoji. Then… nothing. Crickets. Not even your mom’s buying. Congratulations — you’ve just experienced the most expensive lesson in entrepreneurship: you forgot to test your idea. That’s where Proof of Concept (POC) swoops in like a business superhero. 🦸‍♂️ It’s the cheat code that keeps you from turning your passion project into a very well-decorated money pit.

💡 Testing & Validating Your Concept

💡 How to Turn a Late-Night Idea into a Legal Business (Without Losing Your Mind)

Fred Marino

Published on: 13/10/2025

💡 How to Turn a Late-Night Idea into a Legal Business (Without Losing Your Mind) We’ve all been there. It’s 1:47 a.m. You can’t sleep. You’ve just had your third espresso, and suddenly — bam — it hits you. You’ve cracked the code. The next big thing. The idea that’s going to free you from your 9-to-5 and make you the hero of your own Netflix documentary. But between that lightbulb moment and actually running a business that doesn’t get shut down by the IRS, there’s a messy middle: making it legal. Don’t panic. Here’s how to turn your midnight brainwave into a real business — step by step, without losing your mind (or your sanity).

🏁 Starting Your Business: From Idea to Formation

💳 How to Build Business Credit from Scratch — No Personal Guarantee Required

Fred Marino

Published on: 09/10/2025

💳 How to Build Business Credit from Scratch — No Personal Guarantee Required (Yes, it’s real. No, it’s not magic. And no, you don’t have to use your Social.) Let’s be honest: the term “business credit” gets thrown around a lot — usually by people who sound like they’re auditioning for a late-night infomercial. “Get $100K in business funding with no credit check!” Yeah… sure, buddy. Here’s the truth: Building business credit from scratch — without using your personal credit — is absolutely possible. But it’s not a get-rich-quick thing. It’s more like a “get-legit-and-leverage-smartly” thing. So grab a coffee, maybe your EIN paperwork, and let’s walk through how to build business credit the right way — no personal guarantees, no gimmicks, and no secret handshakes.

💸 Funding & Business Credit